By Daniel Kline The company’s management does not seem to understand why people subscribe to the streaming service (and that’s really bad for members and investors). People subscribe to streaming video services because they want to watch shows that are exclusive to that platform. It’s a simple formula that Netflix (NFLX) – Get Netflix Inc. Report used to understand really well. In the early days of Netflix evolving from sending people DVDs to providing streaming programming, the company did that by licensing existing content that people wanted to watch. Back then, it was novel to be able to wa…