This article was co-authored by Duke Dyksterhouse, an Associate at Metis Strategy. Data & Analytics is delivering on its promise. Every day, it helps countless organizations do everything from measure their ESG impact to create new streams of revenue, and consequently, companies without strong data cultures or concrete plans to build one are feeling the pressure. Some are our clients—and more of them are asking our help with their data strategy. Often their ask is a thinly veiled admission of overwhelm. They struggle to even articulate their objective, or don’t know where to start. The variabl…